I was excited to hear the news last week that the guys at Unique Blog Designs are planning to release a new Wordpress Theme called Squeeze Theme. These are the same guys who created Affiliate Theme which is an awesome theme for affiliate marketers. I’ve been using Affiliate Theme for many of my PPC landing pages, and I’ve been really happy with the results. It is an extremely easy theme to setup and customize especially for someone who doesn’t have a lot of design experience like myself.
For those who aren’t familiar with the term, squeeze pages are a type of landing page that is specifically designed to collect a visitor’s email address. There are different styles of squeeze pages, but they usually include a compelling headline, some sort of incentive to get your email, and an opt-in form. Using Squeeze Theme will make creating these types of squeeze pages a breeze.
As you may know, email marketing is one of the best ways to improve your internet marketing business. If you build and cultivate your list properly, you will have targeted subscribers who will buy from you, time and time again with insane conversion rates. The bigger your list, the more money you can potentially make, which is why having a great squeeze page is so important.
Anyway, if you are interested at all in email marketing (and you should be!), the UBD guys have written a free ebook titled Squeeze Pages 101. I’ve just finished reading it myself, and it’s a really great email marketing primer for newbies. The book introduces you to squeeze pages, how to use them to collect emails, conversion tips, and a lot more. It’s a quick and easy read, an I recommend that everyone take a look. If you haven’t started collecting emails from your sites, then what are you waiting for?
